Salesforce is rolling out new AI capabilities across its platforms

Salesforce has introduced generative AI capabilities for its Sales Cloud and Service Cloud at World Tour London: AI Day.

Sales GPT will embed generative AI in the sales workflow, auto-generating customer emails, call summaries, and account research. Service GPT will auto-generate service replies and summarize customer interactions for service teams. The new Einstein GPT system, which powers Sales GPT and Service GPT, is designed to provide a trusted, open ecosystem-based generative AI grounded in proprietary real-time data. Salesforce’s AI capabilities aim to increase productivity and streamline sales and service processes.

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